Color Archives - IDeas BIG

Pantone Color of the Year 2021
By Lindsay Brown on December 15, 2020
2020 looked a little different for everyone, but hopefully 2021 can bring some positive outcomes. With that being said,...
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How Color Impacts Logos and Branding
By Neil Brown on February 10, 2020
A logo is a logo, right? No, a logo for a company is much more than a logo. It...
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Pantone Color of the Year 2020: Classic Blue
By Neil Brown on December 13, 2019
It is that time of the year. Pantone has released the color of the year 2020: PANTONE 19-4052 Classic...
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Pantone Color of the Year 2019: Living Coral
By Lindsay Brown on January 15, 2019
The 2019 Pantone color of year is Living Coral. For 20 years, Pantone has announced a color of the...
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Pantone Color of the Year 2017: Greenery
By Neil Brown on December 28, 2016
Symbolic of new beginnings, Pantone chose Greenery as the color of 2016. This may be in response to the...
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The Power of Color in Branding
By Lindsay Brown on July 17, 2015
Branding influences each and every one of our lives on a daily basis, whether we like it or not....
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50 Shades of Blue: Why Blue is Sexy
By Lindsay Brown on June 23, 2015
We’ve seen it all before and know that most social networks like Facebook, Twitter and LinkedIn all have blue...
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Top 15 Logo Design Trends of 2014
By Steve Kluber on May 31, 2014
Each year, the team at LogoLounge puts together research on every logo submitted to their site by designers across...
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Color Choice and Purchase Decision
By Steve Kluber on April 28, 2014
As a purchaser, what colors drive your purchase decisions? As a business, how will you market to these people...
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What Can Color Do For You?
By Steve Kluber on January 12, 2013
A recent blog post from Marketo gave a great overview of what your brand color says about your business. An...
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Posts tagged with ‘Color’