- February 10, 2020
How Color Impacts Logos and Branding
Read moreA logo is a logo, right? No, a logo for a company is much more than a logo. It is what represents a company, and it is what customers/clients remember when they think of a company. When it comes...
00 - February 4, 2020
How to Reuse Your Old Business Cards
Read moreIt is 2020 and business cards are still a thing in the business world. You just left your job, and they gave you a box of business cards when you started. What do you do with them? As reported...
- January 3, 2020
5 Branding Lessons from Red Bull
Read moreIf you have heard of Red Bull, you have probably know this company as an energy drink brand. But there is so much more to Red Bull than energy drinks. History Red Bull was founded in Chakkapong, Thailand in...
- December 13, 2019
Pantone Color of the Year 2020: Classic Blue
Read moreIt is that time of the year. Pantone has released the color of the year 2020: PANTONE 19-4052 Classic Blue. According to Leatrice Eiseman, Executive Director of the Pantone Color Institute: “We are living in a time that requires...
- December 10, 2019
Effective Ways to Brand Your Start-Up as an Innovator
Read moreWhat makes a business innovative? Consistency, peer promotion, and becoming a portal are three ways to brand your start-up as innovative. As reported by Inc. on June 30, 2016 by Tracy Leigh Hazzard. Three Ways to Brand Your...
- December 5, 2019
5 Keys to Brand Building
Read moreWith entrepreneurship sky rocketing, the more and more small and medium-sized businesses are opening. Branding has become a major component in success of these businesses. It is easy to forget how important branding is to a company. To...