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Posts tagged with ‘Branding’

  • 7 Best Brands of 2020

    By on January 18, 2021

    Despite last year, many brands were able to adapt to the challenges and come out on top. Between lockdowns...

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    IDeas BIG
  • Building a Brand Story in a Crisis

    By on October 7, 2020

    2020 has been a rollercoaster. During difficult times, telling a brand story can be hard. But even though it...

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    IDeas BIG
  • How Franchisees Reacted To COVID-19 Pandemic

    By on September 15, 2020

    Who would have thought that a pandemic could be a learning experience for many companies? During this time, companies...

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    IDeas BIG
  • Benchmark the Top 100 Brands of 2020

    By on August 7, 2020

    2020 has been a year of ups and downs for everyone. Brands have had to adapt to many changes...

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    IDeas BIG
  • Brand Naming for Political Correctness (1 of 2)

    By on June 25, 2020

    Washington Redskins is one of the NFL oldest and most-storied franchises. This football team was founded in 1932 but...

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    IDeas BIG
  • Building Brand Loyalty Online

    By on June 16, 2020

    No question, during this pandemic and recession, the way consumers shop is changing; therefore, the way brands connect with...

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    IDeas BIG
  • 8 Tips for Creating a Brand

    By on May 19, 2020

    When creating a brand, there are many things to think about. It is not just about the logo of...

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    IDeas BIG
  • Car Brand Naming is a Tricky Category

    By on April 6, 2020

    Have you ever thought of how a car gets their name (for example: Mercedes-Benz C-Class, or the new Lincoln...

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    IDeas BIG
  • Packaging Becomes a Sustainable Experience

    By on February 26, 2020

    How important is the packaging to a consumer? Many companies, like Seed Health try to make an experience for...

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    IDeas BIG
  • 10 Logo Trends for 2020

    By on February 18, 2020

    A logo should communicate to the consumer. It should represent the brand in a positive way. It should have...

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    IDeas BIG