Corporate Branding

  • Worst Brand Name of 2019

    Worst Brand Name of 2019?

    By on June 19, 2019

    Only half way through this exciting year, we just might have a winner of the the dubious Worst Brand...

  • Branding Basics

    Branding 101

    By on March 6, 2019

    Branding is typically thought of as developing a name or a logo for a company or product (service). However,...

  • Domain Name

    My 7 Favorite Tips For The Perfect Domain Name

    By on December 15, 2018

    A key aspect of starting a business, is starting a website. Once you’ve spent the time and resources to...

  • Alex Voice Experience

    Is Alexa the New Way to Brand Your Company?

    By on November 21, 2018

    Brands looking for new ways too engage customers may find potential in creating branded voice experiences on Amazon’s Alexa,...

  • Branded Visuals

    Mobile Apps That Will Help You Create Branded Visuals

    By on April 19, 2018

    Consistency is always key in branding, but with the variety of platforms and formats you share your brand on,...

  • Choosing Font For Logo

    Selecting the “Write” Font For Your Brand Logo [INFOGRAPHIC]

    By on October 6, 2017

    It can be easy to forget the importance of font when creating your company’s brand logo. How much can...

  • 2017 Logo Trends

    7 Logo Trends for 2017

    By on August 25, 2017

    Last year, we presented 16 Logo Trends for 2016, all gathered from LogoLounge.  Over one year later, LogoLounge has...

  • branded house

    Branded House or House of Brands?

    By on July 21, 2016

    When considering brand strategy, should your company employ a branded house, or house of brands? Which method is going...

  • Top Global Brands

    Top Global Brands: 2009 vs. 2014

    By on November 14, 2014

    Five years is a long time in the business world. Many brands have stepped up their game and risen...

  • Breaking Brand Habits

    Breaking Brand Habits

    By on October 16, 2014

    One of the toughest challenges marketers face is persuading buyers to choose their brand over a brand that they...