IDeasBIG_NewBlog_Sears IDeasBIG_NewBlog_Sears The Importance of Brand Naming: Sears Needs a New Name Posted by Lindsay Brown on February 16, 2014 in 0 Comments Share this article: 0 About Lindsay Brown 0 Comments Leave a reply Click here to cancel the replyYour email address will not be published. Required fields are marked *CommentName * Email * Website Save my name, email, and website in this browser for the next time I comment. Δ