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TikTok Projected to Triple Ad Revenue in 2022
By Lindsay Brown on June 27, 2022TikTok is a social media platform that is a variety of short-form user videos, from genres like pranks, stunts,...
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Brand Awareness Tips and Tricks
By Neil Brown on February 25, 2021Understanding brand awareness is key to success. Check out What is Brand Awareness before continuing. Now that you know...
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What is Brand Awareness?
By Hannah Wozniak on February 11, 2021Brand awareness is very important when it comes to building your brand. Knowing what brand awareness is and how...
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Building Your Offline Brand Online
By Neil Brown on September 29, 2020Consistency is key. Having a brand offline allows for companies to build a local community, but times are slowly...
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8 Steps to Build Your Personal Brand on Social Media
By Neil Brown on April 1, 2020If you Googled yourself, what would pop up? If someone searched you on social media, what would they see?...
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5 Branding Lessons from Red Bull
By Neil Brown on January 3, 2020If you have heard of Red Bull, you have probably know this company as an energy drink brand. But...
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Facebook Rebrands Its Sub-Brands
By Neil Brown on October 23, 2019Did you know that Facebook owns Instagram and WhatsApp? This massive social media platform has owned these two apps...
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How is your Personal Brand Online?
By Neil Brown on April 12, 2019One of the reasons why the internet is awesome is because you can use the platform to build your...
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How Can Your Brand Benefit from Endorsements and Social Media
By Neil Brown on February 16, 2016We’ve heard of luxury brands getting shout-outs in popular song lyrics, but what happens when a family-dining brand gets...
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Color in Branding: Blue and Social Media
By Steve Kluber on March 28, 2014Why do a good part of the major social media networks use blue? As experts in brand color, we...