IDeas BIG (brand identity group) is a leading brand naming consultancy, with over 500 implementations. Chief Naming Officer Neil M. Brown is author of the popular book, Breakthrough Branding: Brand Naming Tips & Trade Secrets.
Following is a partial list of names and taglines we’ve created over the years that we are proud of:
| NAME | DESCRIPTION |
|---|---|
| Lemonade | Casual Beachwear |
| GooGoo Gourmet | Baby Foods |
| Blossoms | Cosmetics |
| Retro Bistro | Restaurant |
| FaithBridge | Foster Care Service |
| Delicious Without Doubt | Tagline: Anti-Allergy Foods |
| Thought For Food | Recipe Series |
| Pizza to the People | Pizzeria and Delivery |
| Nutrition Commission | Wellness Services |
| Gringo Joe’s | Salsa |
| Iconic Concepts | Music Merchandise |
| Iconic Shop | Ecommerce Music Merchandise |
| Tonga | Flavored Rums |
| Fruitsi | Smoothies |
| Gormons Gourmet | Fast Food |
| Baubles & Bling | Jewelry |
| Dermisa | Cosmetics |
| Moxie Merchandise | Licensed Apparel |
| Memphis Smokehouse | BBQ Sauce |
| Leopard Adventures | Safari Travel Agency |
| Cucina | Olive Oil |
| Sense Appeal | Tagline: Packaging Materials |
| trendE | Fashion for Teens |
| Sumptia | Hotel |
| Chiseled | Nutrition Supplement |
| Eruption | Soccer Club |
| Fostrian Business Capital | Finance Company |
| HindSight | Testing Service |
| appleCart | IT Platform |
| Not Your Status Quo | Tagline: IT Platform |
| eyeCandy | Interior Lighting Products |
| Cloud Accounting Institute | Thought Leadership Platform |
| Upfit Insider | Blog |
| Sonrisas Plan Dental | Dental Insurance for Hispanic Market |
| Win Practice Performance | Practice Management |
| Space | Commercial Real Estate |
| SandraCare | Home Healthcare |
| AfterMath Claim Science | Claim Management |
| CMEinsight | Education Services |
| Maestro Commerce | Ecommerce Software |
| Extreme Practice Makeover | Book Name |
| Viant | Healthcare Network Services |
| DesignerPlace.com | Interior Design Portal |
| Hydrofoil | Ocean Freight Systems |
| Sonic | International Freight |
| Return on Innovation | Tagline: Automation Equipment |
| Solve It. | Tagline: Electronic Components |
| Tradesman Tough | Tagline: Construction Tools |
| LightStyles | Newsletter to Lighting Architects |
| Power to the People | Residential Electric Contractors |
| Beef Up Your Toolbox | Tagline: Construction Tools |
| Enginuity | Fastening System |
| Weld Smarter | Tagline: Welding Equipment |
| NiteLights | Exterior Lighting |
| Think Visually | Tagline: Packaging Graphics |
| SeaHawk | Offshore Drilling Equipment Components |
| Mission Critical | Tagline: Pump Manufacturer |
| Perfect Finish | Tagline: Laminating Films |
| Maximum Connectivity | Tagline: Electronic Interconnect |
| Dealer Friendly | Tagline: Distributor Program |
| YouNique | Dental Materials |
| WorkTuff | Truck Service Bodies |
| Healthcare Trends Institute | Thought Leadership Program |
| Skywriters | Blog |