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Naming Historical Estates
One way to make your house stand out is by giving it a name. Even though there is no...
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Brand Naming for Political Correctness (2 of 2)
Drum roll, please. The Washington’s NFL team has officially made the decision to change their name. Despite the tradition...
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Should Jeep Change Their Car Names?
Does naming a car after a Native American tribe cause a problem? Many automotive manufacturers name their vehicles after...
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Car Brand Naming is a Tricky Category
Have you ever thought of how a car gets their name (for example: Mercedes-Benz C-Class, or the new Lincoln...
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Internal Naming Contests Can Destroy Your Brand Image
More often than not, companies of all sizes, start-ups to billion dollar giants, will attempt to develop a new...