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Naming Tech Startups: Case Study
By Neil Brown on January 25, 2014Certainly the brand naming of high profile social media networks, and tech startups garner media attention. Some names are...
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Are Mega Brands Dead?
By Steve Kluber on January 25, 2014Will 2014 mark the year that giant brands like Tide, Coca-Cola, Wheaties, and Cheerios start their slow spiral into...
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2013 Global Brand Ranking Report Available
By Steve Kluber on January 13, 2014A new report ranks top worldwide brands based on a compilation of some of the most popular and prestigious...
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Brand Beginnings: How Did the Biggest Brands Start?
By Steve Kluber on January 3, 2014Dell shares the humble beginnings of some of the biggest brands in their “Beginnings” ad. It comes as no...
