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Posts tagged with ‘Brand Strategy’

  • Franchisees Reacted Covid-19

    How Franchisees Reacted To COVID-19 Pandemic

    By on September 15, 2020

    Who would have thought that a pandemic could be a learning experience for many companies? During this time, companies...

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  • Creating a Brand

    8 Tips for Creating a Brand

    By on May 19, 2020

    When creating a brand, there are many things to think about. It is not just about the logo of...

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  • When Should a Company Rebrand

    When Should A Company Rebrand?

    By on April 22, 2020

    Many business owners believe that a company’s branding is just a company’s name and logo, but there is more...

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  • Effective Ways to Brand Your Start-Up

    Effective Ways to Brand Your Start-Up as an Innovator

    By on December 10, 2019

    What makes a business innovative? Consistency, peer promotion, and becoming a portal are three ways to brand your start-up...

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  • 5 Keys to Brand Building

    5 Keys to Brand Building

    By on December 5, 2019

    With entrepreneurship sky rocketing, the more and more small and medium-sized businesses are opening. Branding has become a major...

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  • Hotel Chains Add Brands to Boost Revenue

    Hotel Chains Add Brands to Boost Revenue

    By on August 13, 2019

    What are your thoughts on hotel chains creating new brands? As you do your research on hotels, you will...

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  • 7 tips Protecting Domain Name

    Is Your Domain Name Secure?

    By on February 16, 2019

    You’ve got a great name for your website. It reflects your brand and provides credibility to your budding business....

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  • Alex Voice Experience

    Is Alexa the New Way to Brand Your Company?

    By on November 21, 2018

    Brands looking for new ways too engage customers may find potential in creating branded voice experiences on Amazon’s Alexa,...

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  • Dunkin' New Logo

    Dunkin’ Brand Name Change Gains Spotlight

    By on October 9, 2018

    On Wednesday, September 26, 2018, Miach Maidenberg and Julie Jargon of The Wall Street Journal provided insight to the...

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  • Family Owned

    How Family-Owned Affects Brand Perception

    By on September 19, 2018

    Family-owned businesses make the world go ‘round – really! Two-thirds of businesses worldwide are family-owned. They also account for...

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